What the objective of EVERY blog post should be!

What is the secret to writing a great blog? How do you propel your blog from a blog to one of THE blogs?

I’ll tell you one thing, treating it like a diary or a list of your accomplishments isn’t going to do (Well, unless you’re already someone famous or successful, in which case thanks for reading!).

You need to have something that people want, and you need to deliver it to them in an attractive way!

Lets say you want to learn how to make a Cheesecake (sorry to people who don’t like this). I’m going to link to two possible posts you could read/view to learn how to make Chocolate Cheesecake, read both of them and be honest with yourself, which one do you like more?



The first link is an easily found article with millions of views. It’s exactly what you might have searched for. A recipe for cheesecake and instructions. Thats it. Now you’re done.

The second link is to a blog I found about cooking. The authors post isn’t just the bare instructions on how to make a Cheesecake. It’s a unique recipe, from a unique source. It has personal information and personal pictures. It tells a story! She even added extra hints and warnings for executing the recipe, an interesting and useful post.

Maybe you don’t care about cooking. Maybe you’re thinking, Uh Leo if all I care about is the recipe why would I read this lady’s post? But if you think that the blog readers of the world don’t care about story and personal content you’re a fool!

I don’t care what you’re writing or blogging about. Don’t write a text book or a manual, you have to tell a story, and if you can’t think of any good characters to feature in it, look in the mirror.

Besides, it’s so much more fun this way ūüôā




Let’s Do This: Blog Success Quest

Sitting in the library, in the comfiest chair that for some strange reasons most people forgo.

Itunes open (no I don’t want to update dammit), dubstep song (with no lyrics) ripped from youtube on repeat.

Let’s do this.

Blog Success Quest.

I like many other people have a lot of dreams and a lot of goals. These are really two very different concepts. I like to classify them in this way: A dream is something you want, a goal is something you are working towards.

The first step in turning a dream into a reality is making it a goal. You have to start it!

For the better part of the last year I have been playing around in my head this idea of… what if I had a blog? But not just a blog, lets be real here, a MONEY making blog. Something I could pull a useful amount of cash from, all the while increasing my writing skills.

Chances are if you’re reading this, you’ve thought about it too. Maybe you’ve even does I did and researched a huge amount of stuff on the subject. Google searches like “How to make money on a blog, What types of blogs make the most money?, How can I monetize my blog?” are common and¬†definitely¬†fill my search history.

But that is mostly all that I have done! I mean it gets a bit weird when I’m reading a blog about blogs that¬†recommends¬†I buy a book¬†compilation¬†from another blog about blogs to learn how to… er… blog.

So I need to cut the crap, and maybe you need to too. At the end of the day it seems like the most successful bloggers are the honest ones. The guys and gals who put up stuff they really care about and write effortlessly, because they know what they are talking about and they like to talk about it.

At the end of the day its about just starting and finding out who you are through writing. Are people going to think you’re interesting? Is your knowledge useful? This is the type of gauntlet you’ll go through initially.

It’s the type of gauntlet I’m about to go through!

Let’s do this.


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